Apps for mobile phones are hot property, as they are a quick yet excellent means of communicating your companies' message - in a fun and contemporary way. Apps for mobile phones can also run on some laptop computers, PDS's and standard mobiles phones (not just Smartphone's). In terms of development, each mobile phone has a different operating system that must be studied in order to learn the nuances and to squeeze the correct amount of power out of them.

Java ME: this is a standard platform that 99% of all mobile phones support; sadly the file size of each mobile application can only be one megabyte or less. The screen resolution of the mobile app is also best suited in a vertical orientation, in regard to Java ME files.

Symbian: Primarily for Nokia handsets (and recently, Sony Ericsson's), the Symbian OS is a powerful platform for mobile apps. Symbian allows you to develop applications that can be run in the background, in full colour and with plenty of large images. It is great to develop for and will reach a very wide user base.

Android: The platform of the new Google OS. This is a Linux-based operating system that equates to a free platform for your mobile app. There are of course development costs but in the face of a free delivery system, these can literally be negated.

Blackberry: With millions of happy Blackberry users the world over, your mobile app will not have to remain in purgatory for very long. Thanks to the superior communication powers of the Blackberry, your mobile phone app will be able to harness advanced means of customer interaction, such as live emails from within your application.

iPhone: This is the mack-daddy of mobile app platforms. 99% of the worlds mobile apps are made for the iPhone, as the massive touch screen is ideally suited for any number of applications. Your application will need to be approved by Apple before it is added to their iTunes store though.

Great Minds design has its fingers on the pulse of the mobile apps scene. We will communicate your message with this outstanding new form of advertising technology.